Market Intelligence

Unlock insight into the changing pressure points, hot topics and key conversations happening across HR teams.

Use intent data captured from across HR Grapevine’s daily editorial content and full content archive to inform and guide your own content creation, so that you can stay hyper-relevant and generate maximum engagement.

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Access to the HR Readership Trends platform includes:
  • Easy-to-read visualisations of key demographic information
  • Deep profiling on HR readers and their companies
  • Advanced filtering across up to 77 separate data points for bespoke audience segmentation
Engage Readers
  • Drill-in article readership reporting
  • Hot prospects or high value target tagging based on multiple demographic filters
  • Adaptable and scalable credits-based purchasing on email campaigns
Understand what HR readers
are engaging with
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