Content, Branding & Advertising

HR Grapevine’s digital estate provides you with multiple opportunities to increase your brand exposure and top-of-funnel engagement. Using our content and advertising solutions guarantees an audience of the HR buyers and influencers with whom you need to build awareness, meaning less wasted marketing spend!

HR Grapevine content and advertising solutions come with:

  • Content engagement reporting, with transparency on the brands you are engaging, with additional buyer activation and nurturing options.

  • Multiple branding and advertising placement options across the HR Grapevine USA site and email newsletter programme.

  • Dedicated content promotion support across email and social media.

Content Hubs
A content hub hosted on HR Grapevine USA provides you a fully branded, centralised content repository, showcasing your thought leadership and providing long-term exposure to key buyers in the HCM market.

  • Flexible 12-month packages including 6 or 12 articles.

  • Your creatives and branding optimised in conjunction with our digital publishing specialists.

  • Engagement reporting with granular benchmarking and brand engagement data for every content article, with retargeting and activation opportunities.

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Industry Insight
HR Grapevine’s streamlined webcast solution is perfect for anyone looking to quickly create leads, repurposed existing video content or test out new content and presentational approaches.

  • All media options supported including, written articles, videos and podcasts.

  • Engagement reporting, benchmarking and brand engagement data, with buyer activation opportunities.

  • Additional content creation services and support available from our expert team.

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Display Advertising
HR Grapevine can position your brand alongside the latest news, most read features and insightful columns to generate opportunities to see and awareness with senior buyers in our HR community.

  • Multiple advertising locations across the HR Grapevine USA site and email newsletter programme.

  • Column, section and run of site takeover opportunities available.

  • Full performance reporting and end of campaign analysis provided.

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Podcast
HR Grapevine's podcast has been created to reach HR professionals on the go. Hosted by the editorial team, you can create bespoke brand-centric episodes, with a variety of sponsorship opportunities available.

  • Opportunities available to host a standalone episode or a longer series for increased brand exposure.

  • Full marketing support from our team, including social and email campaigns.

  • Detailed performance reporting and end of campaign analysis provided.

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