Intent-driven marketing solutions
targeting the HR industry
Welcome!
When HR Grapevine was created, the goal was simple: inform, engage and inspire HR teams.
Today, we connect brands with over 300,000 senior HR professionals across the UK and USA, spanning listed companies, leading private firms and key public sector organisations.
Every month, we analyse more than 6 million intent signals, turning audience behaviour into meaningful commercial opportunities. Our data-led approach ensures your campaigns reach the right HR decision-makers, not wasted contacts.
By combining trusted content, engaged audiences and intelligent targeting, we help you engage with precision, build visibility and drive real results.
If you're looking to reach senior HR leaders effectively, we're here to help.
300,000 HR professionals across the UK & USA
Over 85% of our audience are buyers, decision-makers, or purchase influencers
Over 6 million behavioural signals captured every month
Trusted by 200+ clients using HR Grapevine’s AI-enhanced marketing platform
Reaching over 2 million visitors annually
Your campaigns reach a highly engaged audience of senior HR professionals who are active readers of HR Grapevine.
Our audience includes decision-makers across enterprise, mid-market and public sector organisations in both the UK and USA, giving you a combination of scale and relevance within the HR market.
Performance varies by campaign, but our Solus emails consistently achieve strong open and engagement rates, driven by an audience that actively consumes HR-focused content.
Each campaign is supported by our team, who optimise messaging, creative and timing to help you achieve the best possible results. Benchmarks and past performance examples are available on request.
We offer a range of campaign options across Solus email, website display, content partnerships and events.
Campaigns can be tailored to your objectives, whether that’s increasing brand visibility, generating leads or supporting a broader marketing strategy.
Our team works with you at every stage of the campaign, from initial planning and creative optimisation through to reporting and insights.
This ensures your campaign is not only delivered effectively, but continuously refined to improve performance.